Meet the consultant…

Courtney Brooks, Business Analyst

Put simply, what does a business analyst do?

There are lots of different elements to business analysis, so it can be quite hard to explain in just a few words. Ultimately, I make way for positive changes by getting under the bonnet of organisations and identifying which parts already work well, and where there’s room for improvement. I then work closely with a variety of stakeholders to arrive at a solution. This can be in the guise of capturing requirements or working through processes.

What made you choose this area of consultancy?

Some people would probably describe me as a bit of a ‘data nerd’, as I’ve always enjoyed thinking analytically and questioning ‘why?’ I’ve even been known to take pens apart and put them back together again to see how they work.

I think this is a good analogy for what I do day-to-day as a business analyst; I use my curiosity to learn as much as possible about businesses and how to make them better. This helps me to use lessons from past projects to take into future work.

Your top tips for a successful change project?

Regardless of the type or scale of a project, effective communication is key to bringing everyone involved along on the change journey. Managing expectations is also important, so that no one feels left behind or that the project hasn’t fulfilled what was promised.  

While you should always approach projects with a plan, things don’t always go as expected, so building in flexibility is equally as important.

What’s your advice for aspiring business consultants?

Be open-minded, as there are lots of different roles under the wider umbrella of business consultancy. No two days are ever the same; a lot can vary depending on who you’re working with and the type of the project you’re helping to deliver.

Anyone who is interested in the field should take the plunge and see where it takes them; you won’t know until you try.

Any professional or personal goals for the next 12 months?

I want to keep on learning; both to be the best that I can be professionally and to help clients adapt to the new normal for their sectors.

I’m quite an outdoorsy person and am still really proud of the fact that I completed the 3 Peaks Challenge when I was 14, so I’d like to have similar adventures this year, perhaps even running a marathon, but this might be getting a bit ahead of myself! Other than that, having just welcomed a little one, I look forward to making memories with my family.

What does work-life balance mean to you?

Work life can be very fulfilling, but to avoid burning out you need take time to do what makes you happy personally too. Work often comes in peaks and troughs, so it’s important to be flexible. Personally, spending plenty of time with my loved ones helps me to reset and to bring my best to whatever the day brings. For me, exercise helps me to blow off steam and to reset ready to go again.

Who would be your dream dinner party guests, dead or alive, and why?

It would have to be Jim Carrey and Steve Jobs – two very different personalities! Jim Carrey would be great at hilariously breaking any awkward silences during the evening. On the other hand, Steve Jobs would be a really inspirational guest and must have some fascinating stories to tell.

I can’t say how a dinner party with these two would end, but I think it would be unforgettable.

Published: Jan 6, 2021

By Courtney Brooks

Business Analyst

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